Oleg Prudius Signs With IPZ

Former WWE Superstar (a.k.a. Vladimir Kozlov) to be Represented by Both Combat Sports and Entertainment Divisions

Oleg Prudius, also known as Vladimir Kozlov from his days as a WWE Superstar, has signed with IPZ, the company announced today.

Prudius officially began his career as an entertainer in 2002 and one of his first projects was Spike Lee’s 2002 film 25th Hour in which he played a small role. The following year, Prudius appeared in multiple episodes of the HBO series The Wire.

The six-foot-three Ukrainian-American then took a short break from acting to pursue combat sports competitively. In 2005, Prudius became the USA Open Heavyweight Sambo Champion and a United States Kick-Boxing Association (USKBA) International Heavyweight Grappling Champion.

A year later, Prudius decided to combine his expertise in combat sports with his passion for entertaining and embarked on his journey as a professional wrestler. In December 2006, Prudius made an appearance as a World Wrestling Entertainment (WWE) prospect on Raw under the name Vladimir Kozlov. The ring name stuck.

From 2006 to 2011, Kozlov was a mainstay on the brand’s various programs: WWE Raw, WWE SmackDown, WWE NXT, and WWE Superstars. Simultaneously, from 2007 to 2010, Kozlov also played a significant role in a show created by WWE Chairman and CEO Vince McMahon called Extreme Championship Wrestling (ECW).

Prudius dove into another element of entertainment when he voiced his character Vladimir Kozlov in two video games: WWE SmackDown vs. RAW 2011 and WWE ’12.

Kozlov competed in his last WWE match on an episode of SmackDown that aired on August 5, 2011. Prudius decided to continue his professional wrestling career in Japan for the Inoki Genome Federation and assumed a somewhat new ring name, Alexander Kozlov. On October 16, 2012, Prudius retired from professional wrestling.

Since, Prudius has returned to acting in films and television shows. In 2013, he starred in 30 Cuts Deep and appeared in an episode of USA Network’s Burn Notice.

In 2016, the WWE did a Where Are They Now? feature on Prudius and it has amassed the most views of any in the series with more than 1.2 million and counting.

In 2017, Prudius had roles in three films, all hits in the box office. He appeared in John Wick: Chapter 2 and the eighth installment of the famed Fast & Furious franchise, The Fate of the Furious. The third and most recent film he acted in is the second highest-grossing film of all-time in a single market. Wolf Warrior 2 grossed more than $874 million in the Chinese box office and it became the only non-Hollywood film ever to be included in the list of 100 all-time highest-grossing films worldwide. Prudius played the role of Bear, the muscle of the villains.

“For an athlete, pro-wrestler, actor and producer like me, the notion of a brand or product with recognizable quality is paramount,” said Prudius. “I have achieved the highest accolades in combat sports, built a recognizable name in the WWE and the entertainment industry, but I always strive to get to the next level – to create a name brand like Michael Jordan or Dwayne “The Rock” Johnson. Bob Zito, managing partner of IPZ, has an impeccable reputation, experience and understanding of business, a wide network of contacts across various industries ranging from entertainment and sports to pharmaceuticals and finance. I like the fact that Bob was able to put together a young team of dedicated people that have vision, knowledge, a worldwide reach and all the other necessary tools to produce great results and benefits for everyone involved. This is why being represented by IPZ is a sensible choice for me.”

“I’m happy to announce that we, at IPZ, have added Oleg to our Combat Sports and Media + Entertainment groups,” said Alec Savitsky, IPZ’s director of combat sports. “As a champion fighter, former WWE superstar, and accomplished actor, Oleg has built a brand recognized worldwide. We are excited to explore new opportunities with Oleg and help him continue to expand in all facets of his career.”

“Oleg has always attacked everything he does in life with passion, and that will be welcomed by brands,” said Robert Zito, IPZ managing partner. “He also works his butt off, never looking for star treatment. He’s got a blue collar attitude that I personally love.”


About IPZ: IPZ represents clients in sports, media, and entertainment, providing management, contract negotiations, consulting, public relations and marketing communications support. The company, an alliance with Zito Partners, is built on the integrity of its professionals, maintains a family focus, and provides whole life solutions for its clients. For more information, visit www.ipzusa.com.

About Zito Partners: Zito Partners builds, energizes and defends brands. A boutique firm representing a select group of clients from a range of industries, Zito Partners believes in a “ready, aim, fire” approach – understand the client…develop the appropriate strategy against the key target constituencies…and execute against the plan. And through its strategic alliance with Ketchum, Ketchum Zito Financial, Zito Partners is assisting additional clients with their financial communications needs. For more information, visit www.zitopartners.com.